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Impulse Display EXTRA

Impulse Display EXTRA is an expanded-capacity impulse retail display case for product demonstration at the checkout or service point in cafés, bakeries, patisseries and HoReCa businesses. The EXTRA series display cases feature increased internal capacity, allowing a wider product range to be displayed while maintaining a compact external design. Well-lit and fully eye-catching, the EXTRA display case attracts customer attention at the moment of purchase, encouraging spontaneous additional purchases. BHS offers the Impulse Display EXTRA as part of its Retail Display Cases range.

The BHS range includes Impulse Display EXTRA models with LED lighting, adjustable shelves and hygienic surface finishing options. We help you choose the right model based on space and product type. Also explore other impulse display cases — horizontal and MUCINA versions.

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Impulse Display EXTRA is an increased-capacity version of the standard impulse display case — it offers more shelf space for a larger range, fuller product display options and often a higher aesthetic standard. The EXTRA version is suitable for locations with higher footfall or a greater need for display. BHS offers the Impulse Display EXTRA to HoReCa businesses across Europe.

Advantages of the EXTRA display case

Increased capacity — the EXTRA version provides greater internal space than a standard impulse display case, allowing 30–50% more products to be displayed in a single case. This is important for businesses with a wide impulse-buy range — chocolates, confectionery, biscuits, packaged products. Premium LED lighting — additional lighting layers to illuminate products from multiple sides, making products visually more appealing. Adjustable shelves — a flexible internal space configuration mechanism for products of different heights. Glass or acrylic protective screens — products are protected from direct customer interaction but remain fully visible. BHS helps configure the EXTRA display case to your product needs.

Products in the EXTRA impulse display case

Greater capacity means a wider range — the EXTRA display case can showcase different categories simultaneously. In the patisserie category — biscuits, brownies, truffles and other individual portions alongside chocolate bars and praline boxes. Specialty products — premium tea, coffee, local producer products that look attractive in a display setting. Seasonal products — Christmas, Valentine’s or Easter themed product collections that fill the EXTRA display case with a changing range. Combined category — both sweet and savoury products in one EXTRA display case with clear shelf organisation. BHS helps optimise product placement in the EXTRA display case.

Hygiene and HACCP for impulse display cases

For the EXTRA display case with its larger internal space, regular cleaning is even more important — greater width means more surfaces where product crumbs and dust can accumulate. Removing and washing shelves is recommended at least once a week. Glass or acrylic protective screens must be spotless — smudged screens negatively affect the visual appeal of products. Product rotation (FIFO) must also be observed in the EXTRA display case. Packaged products should have their expiry dates checked, as older products can more easily accumulate in the EXTRA display case under large-range conditions. BHS helps you choose an easy-to-clean EXTRA display case.

HoReCa usage scenarios

In a large specialty café with a wide product range, the EXTRA impulse display case next to the checkout displays 25–30 different impulse-buy products simultaneously — from premium chocolate to local producer products, each with its own place on the shelf with clear labelling. In a bakery with a large range of packaged goods, the EXTRA display case between the fresh bread and individual patisserie items creates a complete pre-checkout experience for customers. In a hotel lobby café with a premium waiting area, the EXTRA display case with an illuminated collection of chocolates and hotel souvenirs encourages additional purchases.

Frequently asked questions

How many products can fit in the EXTRA display case? The EXTRA version typically offers 30–50% more capacity than a standard impulse display case. The exact number of products depends on product size and shelf organisation. BHS helps calculate capacity based on the specific model parameters and your product dimensions.

Is the EXTRA display case suitable for displaying small products? Yes — the EXTRA display case is more effective than the standard one if the product range is wide. For small products (pralines, confectionery), it is best to dedicate a single compartment. The larger internal space allows products to be organised by colour or category for visual clarity.

Why choose BHS?

BHS – Baltic HoReCa Solutions supplies professional equipment for restaurants, cafés, hotels and canteens: more than 20,000 products from many manufacturers. Our specialists help you choose the right equipment and spare parts for your kitchen or bar.

Delivery

We deliver across the European Union. Delivery time and cost depend on the order volume and destination — contact the BHS team for an exact price and lead time.

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