A Retail Display Case acts as an active sales tool – it attracts customer attention, presents products attractively, and, in the case of refrigerated or heated display cases, ensures the correct storage conditions. In retail, cafés, bakeries, confectioneries, and food shops, display cases are an indispensable part of the premises' equipment, directly influencing customer turnover and sales results. When choosing a retail display case, it is important to consider not only the product storage requirements but also the layout of the space, visual identity, and customer flow trajectory.
Retail Display Cases range
Design Showcases for Interiors are manufactured with an emphasis on aesthetics and adaptability – available in various colours, surface textures, and sizes to fit into a shop or restaurant's interior concept. These display cases are suitable for presenting confectionery products, premium food items, jewellery, and other valuable goods with custom lighting and lockable drawers.
Impulse Display Cases are designed to attract customer attention and encourage spontaneous purchases – they are typically placed at checkouts, near entrances, or in high-traffic areas. Compact countertop models are available, as well as larger freestanding options. The range includes refrigerated, heated, and neutral impulse display cases.
Shopping Baskets and Trolleys complement the equipment of food shops or self-service catering establishments – ergonomic, durable, and suitable for commercial use.
How to choose a Retail Display Case
The first criterion is the product storage requirements. Fresh dairy products, desserts, and beverages require refrigerated display cases with proper temperature maintenance. Hot meals and grilled products need heated display cases. Packaged products without temperature requirements can be displayed in neutral display cases.
Secondly, consider the location where the display case will be placed. Countertop display cases are suitable for checkouts or bars where space is limited. Freestanding display cases create an independent display area. Built-in DROP-IN display cases integrate into the existing counter or buffet structure.
Thirdly, lighting is important. Energy-efficient LED lighting enhances product visibility and visual appeal. Warm LED tones are suitable for confectionery and grilled products, cool tones for fresh products and beverages, and neutral tones for general product presentation.
The fourth factor is design and adaptability to the company's visual identity. Various surface textures, laminates, wood imitations, and RAL colours are available, as well as the option to integrate brand elements or logos. Custom-made display cases allow for precise alignment with the space layout and corporate style.
The fifth consideration is ease of maintenance. Display cases are used intensively every day, so surfaces must be easy to clean and resistant to hygiene treatment products. Stainless steel and tempered glass elements are more durable and hygienic than plastic alternatives.
Maintenance and longevity of Retail Display Cases
A high-quality retail display case, with proper daily maintenance, will serve for many years without losing functionality. Glass surfaces should be cleaned regularly with food-safe products, LED lighting should be checked periodically, and for refrigerated display cases, the condensate drain and cooling system should also be inspected. Stainless steel and tempered glass elements are more durable and easier to maintain. The BHS service team helps plan preventive maintenance to ensure the display case serves for a long time without additional costs.
Frequently Asked Questions
What temperature do refrigerated retail display cases maintain?
Refrigerated display cases typically maintain a temperature range from +2°C to +8°C – suitable for fresh food products, dairy items, and beverages. The specific temperature range depends on the model's specifications. BHS specialists will help you choose a model based on the storage requirements of your products.
Is it possible to order a custom display case design?
Yes. The BHS range includes display case models with customisable colours, surfaces, and sizes to fit the company's visual identity. For more information on customisation options, contact the BHS specialists.
What is the difference between an impulse display case and a design showcase?
Impulse Display Cases are compact, placed near checkouts or entrances, and designed to encourage spontaneous purchases. Design Showcases for Interiors are larger, with higher aesthetic value and broader customisation options – suitable for the main product presentation in a retail space.
How to perform regular maintenance of a retail display case?
Regular cleaning of the display case with food-safe disinfectants, glass surface maintenance, and lighting checks are part of the daily routine. For refrigerated display cases, periodic inspection of the condensate drain and cooling system is recommended – carried out by the BHS service specialists in accordance with the maintenance schedule.
Why choose BHS?
BHS – Baltic HoReCa Solutions supplies professional equipment for restaurants, cafés, hotels and canteens: more than 20,000 products from many manufacturers. Our specialists help you choose the right equipment and spare parts for your kitchen or bar.
Delivery
We deliver across the European Union. Delivery time and cost depend on the order volume and destination — contact the BHS team for an exact price and lead time.
